If you have any questions, feel free to ask in the Discussion Board

Editor Guide

The editor consists of four main panels:

Targets Panel
Scene Panel
Properties Panel

Targets Panel

  • Target images are added here. You can have multiple targets, and each of them will have a unique AR effect scenes.
  • Then for each targets, you can add contents to it.
  • At the bottom is the estimated project size. Keeping it low to ensure fast loading time.
  • Content Types

    Pictarize supports a rich variety of content types. It gives you enough building blocks for any AR effects.

    3D Models

    Our platform is compatible with most 3D models marketplaces, like SketchFab and Turbosquid.

    You can upload any .gltf or .glb formatted 3D models to the platform and use them directly. gltf and glb formats are optimized for web applications, and they are also the default downloadable formats from SketchFab.

    If you are creating your own models with software like Blender or Maya, you can also easily export them to this format.

    Videos and Audios

    Our platform support uploaded videos and audios. To ensure cross browser compatibility, we currently supports .mp3 and .mp4 formats.

    You can easily control the playback, like loop and autostart in the Properties Panel.

    Transparent videos are also supported in terms of green screen video (i.e. Chroma video). In the properties panel, there is an option to remove green screen.

    Noted that uploaded videos are mostly used for effects. The whole video needed to be downloaded by users before your AR effects can start, so we do not recommend uploading a long video because it will greatly increase the loading time of the web application. You can, however, use embedded youtube/vimeo videos if you want to show a long video.

    Embedded Videos

    Our platform also support embedding youtube and vimeo videos. The biggest difference is that users do not need to download the whole video before starting the effects. They are being streamed while users are watching it.

    If you have a real videos that you do expect users to watch, you should always go for this option.


    Our platform supports all common image formats, like jpeg and png.


    You can directly create texts inside the editor, and customize the color, size, alignment, etc.

    Custom Script

    While you can simply do drag-n-drop to build up a basic AR effect, sometimes you might still want to create highly interactive applications, or even games.

    For example, if you are building an interative AR business card, you might want to add buttons. When users tap on the buttons, you will show certain information or play a demo video. Or if you are showcasing a product, you might want to create cool transitional effeccts, like fade in / fade out.

    Pictarize comes with a powerful scripting engine, where you can write custom javascript code to control the contents easily. Check out the Scripting Guide for further information.

    Publish Project

    Pictarize is an all-in-one solution for building and publishing web AR applications. After building your AR effects, you can publish and manage the releases right inside the studio. Check out the Publish Guide for further information.